Today Mark Zuckerberg announced that Facebook has reached 1,000,000,000 active monthly Facebook users. What a truly historic moment on the 4th of October 2012; what a crazy number for a social platform:
Who would have thought that back in 2004 when Facebook reached 1 million members?!
Accenture Newsroom: U.S. Consumers Receptive to Social Media Appearing on Their TV Screens, According to Accenture Study.
“Social media is showing signs of connecting with TV viewers as nearly two-thirds (64 percent) of U.S. consumers surveyed recall seeing social media symbols such as Facebook “Likes” while watching television, according to an Accenture (NYSE: ACN) study. Moreover, one in three viewers (33 percent) have interacted with social media after seeing a social media symbol on their TV screen.”
I really like this simple, yet useful tool which the Facebook agency SkandNet has released today. It helps you through the process of producing the main images needed for the Facebook page and Facebook timeline.
I went through the whole process and I found it pretty straight-forward. Upload an image, choose auto-resize or manual crop, maybe a background color and - tata: a zip folder with your images in good quality and perfect size is created, which your download and then just up-load on to your Facebook page.
Here is the link to the tool: www.skandnet.com/timeline
As the first open graph apps have been around since September 2011, I am eager to find as many results as possible from these first examples. The Guardian´s Facebook app was amongst the first ones being on-line after Facebook´s developer conference f8 back in September 2011.
Here are some very interesting user numbers from The Guardian´s Facebook application and a quotation from Tanya Cordrey, director of digital development, Guardian News & Media, made just a few days ago:
“Firstly, we have been blown away by the results. In just five months, 8 million people have downloaded the app. Around 40,000 people are signing up every day. And once people have the app, they use it. In the past four weeks, more than four million people have used the app, many of them reading our content several times a day.
But it is not Facebook app users alone that are engaging with our journalism. In the same period, over 8 million uniques came from Facebook directly to the Guardian.”
via Tanya Cordrey’s speech at the Guardian Changing Media Summit | GNM press office | guardian.co.uk.