“Social media is showing signs of connecting with TV viewers as nearly two-thirds (64 percent) of U.S. consumers surveyed recall seeing social media symbols such as Facebook “Likes” while watching television, according to an Accenture (NYSE: ACN) study. Moreover, one in three viewers (33 percent) have interacted with social media after seeing a social media symbol on their TV screen.”
U.S. Consumers Receptive to Social Media Appearing on Their TV Screens, According to Accenture Study
20 AprLeave a Reply
Words from Facebook
- Making It Easier to Share With Who You Want August 23, 2011UPDATE on December 12, 2012: We've updated our controls for managing your content. Learn more here. Today we're announcing a bunch of improvements that make it easier to share posts, photos, tags and other content with exactly the people you want. You have told us that "who can see this?" could be clearer across Facebook, so we have […]Chris Cox
- Timeline: Now Available Worldwide December 15, 2011UPDATE on Tuesday, January 24th, 2012: Last year we introduced timeline, a new kind of profile that lets you highlight the photos, posts and life events that help you tell your story. Over the next few weeks, everyone will get timeline. When you get timeline, you'll have 7 days to preview what's there now. This gives you a chance to add or hide wha […]Paul McDonald
The Author
Facebook is the best that has happened to digital marketing since Sponsored Links. Got to love it!
Blog by Facebook Studio
-
Facebook Exchange in Desktop News Feed Moves Into Beta May 6, 2013After a successful alpha with Nanigans, Mediamath, and Tellapart, desktop Page Post Link Ads are moving into beta on Facebook Exchange (FBX)—a solution for direct response campaigns where the targeting, conversion objective and measurement are outside of Facebook. Starting today, additional businesses via Qualified DSPs can scale their FBX efforts from the R […]
-
Promoted Page Likes Now Available Globally April 30, 2013Today we're announcing the global rollout of Promoted Page Likes, an easier way for Page owners to run ads that promote their Pages. First made available to U.S. businesses in December, Promoted Page Likes allow Page owners to create ads aimed at gaining new fans directly from their Page. Promoted Page Like ads can run on both the mobile and desktop N […]
-
Announcing the Winners of the 2013 Facebook Studio Awards April 29, 2013In late March, members of Facebook's Creative Council gathered in New York to review hundreds of campaigns submitted for the second annual Facebook Studio Awards. Serving as the jury, they debated work submitted by brands and agencies from 59 countries around the world to decide this year's winners. Take a look at the winning work here. This year, […]
-
Announcing the UK Advisory Board April 24, 2013At Facebook, we are always working to improve the service we deliver to marketers. That means being in constant contact with our industry partners, listening to their needs, and working together to help make their marketing efforts on Facebook more effective and efficient. Today we are announcing the creation of the UK Advisory Board, a formal body that will […]
